Tag Archives: Internet Marketing Consultant London

Google Analytics Video Tutorial: Audience Overview

Google Analytics Video Tutorial: Audience Overview (Beginner Level) Just starting out with Google Analytics? This Google Analytics Video Tutorial covers some of the key elements of the Audience Overview screen. I hope you find it useful. Google Analytics Video Tutorial: Audience Overview (Beginner Level) Wishing you every success with your internet marketing. Jeremy Nelson-Smith  … Read More »

Is your Internet marketing geared up for the U.K.’s online explosion?

Is your Internet marketing geared up for the U.K.’s online explosion? Two sets of statistics hit the headlines this week that show just how the U.K.’s love affair with the Internet and World Wide Web continues. 10 millionth .uk domain name registered: firstly Nominet announced that the 10 millionth .uk. domain name has just been… Read More »

Backlinks: Google changes the way it evaluates links

Backlinks: Google changes the way it evaluates links. On Feb 27th on Inside Search, its official search blog, Google announced: “Link evaluation. We often use characteristics of links to help us figure out the topic of a linked page. We have changed the way in which we evaluate links; in particular, we are turning off… Read More »

The Rise and Rise of the Smartphone

The Rise and Rise of the Smartphone. An interesting question for anyone involved in Internet Marketing: How best to connect with customers using smartphones? A short article in the February 16th Metro that mentions recent survey data from Cisco Systems, the computer networking company, should be a clear indication to both internet marketing consultants and business owners… Read More »

Internet Marketing Consultant London Blog: Setting Your Website Objectives

Setting Your Website Objectives It never ceases to amaze me how many businesses do not take the time to set even the simplest of objectives for their website. Many businesses actually develop a strategy, even a complicated one, without having any clear idea of what objective(s) the strategy is designed to achieve. I was always… Read More »

Internet Marketing Consultant London Blog: New Cookie Regulations – how will they affect you?

New Cookie Regulations – how will they affect you? New cookie regulations came into force in May 2011. Website owners have until May 2012 to comply. So, if you’re a website owner you need to a) be aware of the regulations and b) ensure you comply with them by May 2012. These regulations are designed… Read More »

Internet Marketing Consultant London Blog: Lead conversion fundamentals – maximise visitor engagement and response

Lead conversion fundamentals – maximise visitor engagement and response Attracting quality visitors to your web pages is hard work which takes time and money. It makes sense therefore to ensure that your visitors are as engaged as possible when they land on your site. So: 1. Make sure your content loads quickly so visitors don’t… Read More »

Internet Marketing Consultant London Blog: The Wonders of Google Analytics (Part 2): Visitors Flow Report

The Wonders of Google Analytics (Part 2): Visitors Flow Report Do you want to see a flow diagram of just how your visitors are moving through your web pages, whether they’re reaching the right pages or abandoning their visit too early? Well, thanks to the new Google Analytics Visitors Flow Report you can now see… Read More »